MISTAKE 3 OF 10

INSPIRED BY Stu McLaren

You’re Not Leveraging Press & Podcasts to Get Aligned Clients

Let’s Fix This Mistake and Speed Up Your Results.

You’re visible—but not seen as the authority.

Stu McLaren helped me realize that the right clients are listening to trusted platforms—not just watching social media stories.

Press and podcasts build trust faster than any cold pitch ever could.

Join the Challenge

April 21–25

Give me 2 Hours A Day For 5 Days and I will transform the way you sell forever.

April 21–25

Give me 2 Hours A Day For 5 Days and I will transform the way you sell forever.

Who is this for?

I designed this challenge for busy entrepreneurs who are done with the hamster wheel of inconsistent sales.

You have the...

1

Offer

2

Expertise

3

Hunger

—but you need the proven marketing system to make your Signature Offer a scalable, sell-out success.

Enroll Now →
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THE CHALLENGE THE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGE
THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION THE OFFER ATTRACTION
THE CHALLENGE THE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGETHE CHALLENGE

WHAT YOU'LL LEARN IN JUST

5 DAYS

11am–12pm ET

Platinum + VIP Only Business Coaching

12–1pm ET

All Participants Challenge Training

DAY 01

Mon April 21

Positioning Your Offer for Maximum Impact

Your offer isn’t just a product—it’s a transformation. If you don’t position it properly, you’ll always struggle to attract aligned, high-paying clients.

I’ll show you how to dial in your offer positioning so you become the obvious choice.

🚀 No more vague offers that don’t convert. You’ll learn how to create an irresistible signature offer with a clear, undeniable promise.

DAY 02

Tues April 22

Using Story Selling to Drive Offer Sales

People buy when they see themselves in your story. If you aren’t communicating your unique authority and value, your audience won’t feel compelled to act.

🎤 You’ll learn how to use my Audience Audit Framework to craft magnetic messaging that draws in the right people.

💡 Buyers don’t care about features. They care about transformation. I’ll show you how to use story-selling to create urgency and get people to buy.

DAY 03

Wed April 23

Getting Aligned Clients Through Press & Podcasts

The right clients need to hear about you in the right places. If you’re only posting on social media, you’re leaving money on the table.

📢 I’ll show you how to leverage press and podcasts to position yourself as the go-to expert.

💰 Visibility = Profitability. You’ll get my Press & Podcast Pitching System so you never struggle to get in front of aligned clients again.

DAY 04

Thurs April 24

The Unstoppable CEO Framework

Stepping into your role as a true CEO requires more than just strategy—it requires a shift in identity.

💎 You know you are not for everyone—and that’s a good thing. The right clients will be drawn to you because of your clear positioning.

I will show you how your audience will grow to trust your offer’s promise and pay premium prices because they know you are an unstoppable CEO that delivers.

The Unstoppable CEO pursues 3 things relentlessly:

1

Profits

Without revenue, you don’t have a business.

2

Presence

Without visibility, no one knows you exist.

3

Persistence

Without consistency, you’re unscalable.

I will show you how to embody these traits and implement the Unstoppable CEO Framework into every area of your business.

DAY 05

Fri April 25

Installing THE OFFER ATTRACTION Formula

This is the day where everything comes together.

We will take everything you’ve learned:

✅ Offer Positioning
✅ Story-Selling
✅ Press + Podcast Pitching
✅ The Unstoppable CEO Framework

—and install a repeatable, high-converting marketing sequence in your business.

What you leave with

You will leave this challenge with a system that sells your offer on demand so you never have to wonder where your next client is coming from again.

Enroll Now →

“Working with Robert was an experience like no other! He cares deeply about honoring your story and has a way of making you feel seen.”

Dianna Moore

Managing Partner & Lead Coach

“Working with Robert is incredible! He’s a master at storytelling and he pulls out of you a very important story that only you can tell.”

Dr. Taryn Fletcher

CEO, Truly POC Inc.

WHY JOIN THE CHALLENGE?

🚀
You’re tired of inconsistent sales.

You want a predictable, repeatable way to sell out your offer.

📢
You want to stop chasing clients and start attracting them.

Visibility is the key to demand—learn how to leverage press and podcasts to position yourself as the go-to authority in your industry.

💡
You’re ready to move from overwhelm to strategy.

Selling out your offer doesn’t mean more work—it means better systems. I’ll show you exactly how to market sustainably and with predictability (in these turbulent times our nervous systems deserve that).

Enroll Now →

“Working with Robert is sheer delight. He has infectious energy and is genuinely invested in your success. I cannot overstate how incredibly gifted he is at helping bring out the best in you.”

Dr. Nicole Rankins

OB/GYN Physician + Women's Health Advocate

“Working with Robert is transformative–he has a very warm and inviting presence about him. Robert is a master of his craft!”

MILANKA CODE​

Fashion Designer/Entrepreneur, M. Code Luxury Apparel LLC

you may be thinking

“BUT ROBERT...”

...although you’ve

* sold a TV show to Oprah
* built 2 multi 7-figure businesses
* coached thousands of clients to 5, 6, and 7-figure launches

you couldn’t possibly help me because . .

❌ “I don’t have an offer yet.”

I’ll teach you the Audience Audit to identify your ideal avatar and reverse-engineer the offer they NEED on Day 1 of the challenge.

❌ “I don’t have a team, budget, or list yet.”

I built my first seven-figure business as a solo entrepreneur. I’ll show you how to run my Client Attractor Formula on your own and start building a pipeline of aligned clients on Day 2 of the challenge.

❌ “I can’t afford this.”

I challenge you to consider—how much is NOT having a repeatable marketing system costing you? Every day you delay, you’re leaving money on the table. This challenge is an investment in learning how to generate sales predictably—and that’s priceless.

❌ “I can’t find 2 hours a day for 5 days.”

What if those 2 hours a day could change your business forever? The entrepreneurs who succeed don’t find time—they MAKE time. If you’re serious about building a sustainable, profitable offer, this is the best investment of your time. If making time isn’t aligned for you, I am not the coach for you.

❌ “I’ve tried other programs...will this really work?”

If you’ve been stuck in programs that didn’t work, chances are they lacked a repeatable, proven framework. But before I talk about anyone else’s program (because that’s not my business) I want to ask –as Tabitha Brown would say–will YOU be different this time?

How much effort did you ACTUALLY put in last time?

you've seen robert on:

Meet Your Coach

ROBERT HARTWELL

I’ve guided thousands of entrepreneurs to six and seven-figure profits using my Client Attractor Formula. I’ve built 2 multi-seven-figure businesses, sold a TV series to Oprah, and helped leaders like you step into the success they deserve.

You don’t need more tactics.

You need a strategy that works on repeat—and I’ll show you exactly how to build it inside The Offer Attraction Challenge.

I am the host and executive producer of “Breaking New Ground”, co-produced by the Oprah Winfrey Network and HGTV, now streaming on MAX. I graduated from the University of Michigan’s Musical Theatre Department and have performed in five Broadway shows and two National Tours. 

In 2016, I founded The Broadway Collective to help the next generation of performers take their dreams to the stage.  In 2022, I founded Strength On Stages – the premier story selling training program for entrepreneurs.

My story of purchasing a 200-year-old colonial mansion—a home built when slavery was still legal in the U.S.—went viral, reaching millions of people who resonated with my message of reinvention, liberation, and hope.

I also had the honor of starring in Pharrell and Jay-Z’s hit single, “Entrepreneur,” dancing in front of my historic home—because legacy matters.

As a Black gay man, I vowed to fill this home with love, honor my ancestors, tell their stories, and say their names.

When I’m not coaching entrepreneurs, you’ll find me obsessing over NPR, crafting the perfect La Marzocco latte, and dusting my 13 chandeliers. I split my time between New York City and my historic home in Massachusetts—where every day is a reminder that everything is possible.

Enroll Now →

April 21–25

This challenge is for entrepreneurs, coaches, service providers, and experts who are ready to build a repeatable, high-converting marketing sequence to attract and sell out their signature offer. If you’re tired of inconsistent sales and want a proven system to create demand for your offer, this is for you.

There are 3 ways to participate in the Offer Attraction Challenge:

🔥 Basic Ticket – $97 

💎 Platinum Ticket – $297

 🚀 Platinum VIP Ticket – $497 (most results with 1:1 coaching with Robert)

This chart breaks down what each ticket level includes.

Not at all! Every session is recorded and will be available for 24 hours after it airs live. If you’re serious about selling out your offer, make time to watch the replays and implement what you learn.

✅ Yes—when you get the Platinum VIP ticket.

With Platinum VIP, you get: 

✔ Personalized Q&A with Robert. 

✔ The chance to raise your hand for live coaching and feedback. 

✔ Exclusive insights to refine your offer, messaging, and visibility strategy.

If you’ve been stuck in programs that didn’t work, chances are they lacked a repeatable, proven framework. But before I talk about anyone else’s program (because that’s not my business) – as Tabitha Brown would ask – will you be different this time?  How much effort did you ACTUALLY put in last time?  One thing I can guarantee you is I don’t waste people’s time. 

When you commit to actually being a student that does the work you will see both professional and personal wins. But truly, don’t come into my classroom if you can’t commit to being different this time.  I have no patience for that.  Let’s win – together.  This isn’t about throwing random busy fluff work at you—this is about installing a system that works over and over again.

If you want to sell out your offer, you need a system. The question isn’t if you have the time—it’s if you’re ready to prioritize what will create sustainable, predictable revenue in your business. Two hours a day for five days working with me will change the trajectory of your business.  If you don’t see that value this is not the challenge for you.

Ask yourself—how much is NOT having a system costing you? Every day without a repeatable marketing strategy, you’re leaving money on the table. This challenge is an investment in predictable sales—and that’s priceless.

Enroll Now →

“ Working with Robert is straight up magical. He cuts through the noise and gets right to the heart of what you have to share, not letting you shy away from the real sh*t.

Cecily Engelhart

CEO + Life Coach, Cecily Rose LLC

“Working with Robert is inspiring, empowering, and educational all wrapped up in one incredible experience. I enjoyed watching Robert work with others just as much as with my own story.”

ANN RAMSDELL

Life Coach, Scientist, Spiritualist, North Node Coaching & Consulting

April 21–25

Give me 2 Hours A Day For 5 Days and I will change the trajectory of your life and business.

April 21–25

Give me 2 Hours A Day For 5 Days and I will change the trajectory of your life and business.

PLATINUM VIP ACCESS

$497

go to checkout

PLATINUM ACCESS

$297

go to checkout

BASIC ACCESS

$97

go to checkout

One thing I can guarantee you?

I don't waste people's time.

When you commit to actually being a student that does the work, you will see both professional and personal wins.

But truly, don’t come into my classroom if you can’t commit to being different this time. I have no patience for that.

Let’s win: together.

This isn’t about throwing random, busy-work fluff you—this is about installing a system that works over and over again.

Challenged Accepted →
If you want to sell out your Signature Offer,
you need more than a dream.
You need a SYSTEM.

April 21–25

The Offer Attraction Challenge is your 5-day path to building a repeatable, high-converting marketing sequence that turns leads into buyers—on demand.

Rewire the way you approach marketing and sales—so you can finally predictably and consistently sell out your Signature Offer.

Enroll Now →
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