April 21–25

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WHAT YOU'LL LEARN IN JUST

5 DAYS

11am–12pm ET

Platinum + VIP Only Business Coaching

12–1pm ET

All Participants Challenge Training

DAY 01

Mon April 21

Positioning Your Offer for Maximum Impact

Your offer isn’t just a product—it’s a transformation. If you don’t position it properly, you’ll always struggle to attract aligned, high-paying clients.

I’ll show you how to dial in your offer positioning so you become the obvious choice.

🚀 No more vague offers that don’t convert. You’ll learn how to create an irresistible signature offer with a clear, undeniable promise.

DAY 02

Tues April 22

Using Story Selling to Drive Offer Sales

People buy when they see themselves in your story. If you aren’t communicating your unique authority and value, your audience won’t feel compelled to act.

🎤 You’ll learn how to use my Audience Audit Framework to craft magnetic messaging that draws in the right people.

💡 Buyers don’t care about features. They care about transformation. I’ll show you how to use story-selling to create urgency and get people to buy.

DAY 03

Wed April 23

Getting Aligned Clients Through Press & Podcasts

The right clients need to hear about you in the right places. If you’re only posting on social media, you’re leaving money on the table.

📢 I’ll show you how to leverage press and podcasts to position yourself as the go-to expert.

💰 Visibility = Profitability. You’ll get my Press & Podcast Pitching System so you never struggle to get in front of aligned clients again.

DAY 04

Thurs April 24

The Unstoppable CEO Framework

Stepping into your role as a true CEO requires more than just strategy—it requires a shift in identity.

💎 You know you are not for everyone—and that’s a good thing. The right clients will be drawn to you because of your clear positioning.

I will show you how your audience will grow to trust your offer’s promise and pay premium prices because they know you are an unstoppable CEO that delivers.

DAY 05

Fri April 25

Installing THE OFFER ATTRACTION Formula

This is the day where everything comes together.

We will take everything you’ve learned:

✅ Offer Positioning
✅ Story-Selling
✅ Press + Podcast Pitching
✅ The Unstoppable CEO Framework

—and install a repeatable, high-converting marketing sequence in your business.

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Meet Your Coach

ROBERT HARTWELL

I’ve guided thousands of entrepreneurs to six and seven-figure profits using my Client Attractor Formula. I’ve built 2 multi-seven-figure businesses, sold a TV series to Oprah, and helped leaders like you step into the success they deserve.

You don’t need more tactics.

You need a strategy that works on repeat—and I’ll show you exactly how to build it inside The Offer Attraction Challenge.

I am the host and executive producer of “Breaking New Ground”, co-produced by the Oprah Winfrey Network and HGTV, now streaming on MAX. I graduated from the University of Michigan’s Musical Theatre Department and have performed in five Broadway shows and two National Tours. 

In 2016, I founded The Broadway Collective to help the next generation of performers take their dreams to the stage.  In 2022, I founded Strength On Stages – the premier story selling training program for entrepreneurs.

My story of purchasing a 200-year-old colonial mansion—a home built when slavery was still legal in the U.S.—went viral, reaching millions of people who resonated with my message of reinvention, liberation, and hope.

I also had the honor of starring in Pharrell and Jay-Z’s hit single, “Entrepreneur,” dancing in front of my historic home—because legacy matters.

As a Black gay man, I vowed to fill this home with love, honor my ancestors, tell their stories, and say their names.

When I’m not coaching entrepreneurs, you’ll find me obsessing over NPR, crafting the perfect La Marzocco latte, and dusting my 13 chandeliers. I split my time between New York City and my historic home in Massachusetts—where every day is a reminder that everything is possible.

“Working with Robert is sheer delight. He has infectious energy and is genuinely invested in your success. I cannot overstate how incredibly gifted he is at helping bring out the best in you.”

Dr. Nicole Rankins

OB/GYN Physician + Women's Health Advocate

“Working with Robert is transformative–he has a very warm and inviting presence about him. Robert is a master of his craft!”

MILANKA CODE​

Fashion Designer/Entrepreneur, M. Code Luxury Apparel LLC
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